The BIG Difference: Branding VS. Production Companies
Tunnel vision can be incredibly limiting. I had a client offer why they would :"never even consider using another company" - based on items I think of from time to time, but never focus on. The largest reason omni clients are devoted customers is largely due to the fact omni is far more than a "production company," but a "branding agency" using many creative tools together in creating high end appeal. The difference means that when many production companies and producers create a project, they bring the video/editing/producing component ONLY to the table - leaving many holes in a campaign's needs. Omni features full service creative, not stopping at only video production - but include the following: • Delivery methods to TV stations, viral and social media outlets. Already having many outlets and relationships with local and national news groups, publications and tv networks, as well as Home and Lifestyle TV, allows omni clients existing paths for th